Project Overview
These social media pieces were created during my work with Fluro Agency, where I collaborated with graphic designers and copywriters to bring branded visuals and app interfaces to life through motion. I focused on designing animation that feels intentional, playful, and clear motion that guides the eye and adds personality without getting in the way.

Challenge
I was the only motion designer on the team at the time, which meant no immediate peers to learn from or exchange techniques with. I had to push myself to experiment, research, and keep evolving the work as I went.
I also stepped into videography projects alongside my Creative Director, which opened a new world of storytelling through framing, pacing, and camera movement.

Solution
Research and hands-on practice became the method. For motion, I tested different animation styles to find what supported the brand and message best. For videography, I spent time learning the camera understanding how videographers shape mood and narrative. The technical foundation from my Master’s in Post-Production supported this, giving me confidence both behind the camera and in the edit.

By mixing collaboration, curiosity, and iteration, the work grew from “making things move” into shaping visual stories that feel alive

for portfolio demonstration purposes only